Mastercard report 80% EMV chip card penetration in US – fraud down

By Alex Rolfe Issuing & Acquiring
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Mastercard announced that 80% of its US consumer credit cards have chips, representing an 88% increase in chip card adoption since the October 1, 2015 liability shift started to bring EMV-secured payments to the US.

The company also sees 1.7 million chip-active merchant locations on its network, representing

EMV chip card penetration in US

     Mastercard report 80% EMV chip card                       penetration in US – fraud down

nearly 30% of the US merchant population and a 374% increase in chip terminal adoption since October 1, 2015.

In terms of US dollars, counterfeit card fraud is down over 60% at Mastercard’s top 5 EMV-enabled merchants.

“Mastercard has helped over 150 countries adopt EMV and, time and again, we’ve seen the same result: significant reductions in counterfeit card fraud,” says Chiro Aikat, senior vice president of product delivery – EMV for Mastercard.

“The US is one of the most complex markets in the world and great progress has been made in securing our payments ecosystem in a short amount of time. It’s rewarding for the industry to start seeing signs that merchants, issuers and consumers can be freed from the burdens of card fraud.”

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