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In a bid to close the gap on its rivals after what has frankly been a far from stellar rollout of Samsung Pay, Samsung have announced their partnership on the newly launched Mastercard programme: Wallet Express.
Samsung Pay joins Wallet Express
The service provides banks and card issuers with a quick and cost-effective means of expanding their digital wallet offerings.
By incorporating Wallet Express, issuers can provide their customers with Samsung Wallet. In turn, consumers have a wide range of ways to pay, including with their Galaxy wearable devices.
Samsung Wallet, which launched last year, brings together the mobile payment experience of Samsung Pay and Samsung Pass into a more comprehensive digital wallet that allows users to organise digital keys, boarding passes, identification cards and more, in one, easy-to-use and secure mobile application.
The programme aims to further simplify the process for issuers in enabling and facilitating Samsung Pay, offering consumers one of the largest digital wallet platforms in Samsung Wallet.
By participating in the programme, issuers can enhance their capabilities to support Samsung Wallet, ultimately empowering consumers with full payment options.
“Wallet Express provides consumers with a broad range of choice. It seamlessly integrates Samsung Wallet into their banking experience, allowing flexibility to decide how consumers make payments using their favourite Galaxy mobile and wearable devices,” comments Valerie Nowak, Executive Vice President, Product & Innovation, Mastercard Europe.
Consumers across the United Kingdom are increasingly using digital wallets for both in-store and online payments. Building on the success of the launch of Wallet Express, Mastercard is also launching the next two iterations for 2024 of the Wallet Express Issuer Enablement Programme for all issuers in the Europe region.
Mastercard will enable a participating issuer for eligible Mastercard Digital Enablement Service (MDES) wallets launched in the respective countries without the need to raise wallet onboarding projects for the target wallets.
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